Job Summary:
As a Senior Product Marketing Manager at Julphar - Gulf Pharmaceutical Industries, you'll play a pivotal role in driving the marketing strategies for our generic pharmaceutical products. Your expertise in the generic pharma sector will be instrumental in positioning Julphar's products effectively in a highly competitive market.
Key Responsibilities:
Generic Product Strategy:
- Craft and implement marketing strategies tailored to the generic pharmaceutical market.
- Perform comprehensive market analysis focusing on pricing, patent landscapes, and competitor generics.
Regulatory and Market Compliance:
- Ensure all marketing activities comply with industry regulations specific to generic pharmaceuticals.
- Keep abreast of regulatory changes affecting product marketing.
Brand and Portfolio Management:
- Oversee the product portfolio, emphasizing lifecycle management and differentiation in the generics market.
- Establish and sustain a strong brand presence in the generic pharma industry.
Supply Chain Collaboration:
- Coordinate with supply chain and manufacturing teams to align marketing strategies with production capabilities.
- Understand the impact of raw material sourcing on product pricing and availability.
Healthcare Professional Engagement:
- Promote generic alternatives among healthcare professionals.
- Educate stakeholders on generic products' efficacy, safety, and cost benefits.
Core Competencies:
- Strategic Thinking: Ability to develop strategic marketing plans based on market analysis and company objectives.
- Industry Expertise: Deep understanding of the generic pharmaceutical industry, including regulatory environment and market trends.
- Communication Skills: Exceptional ability to communicate complex information effectively to diverse audiences.
- Leadership: Proven ability to lead and inspire a team, fostering a collaborative and innovative work environment.
- Analytical Skills: Strong analytical and problem-solving skills, focusing on data-driven decision-making.
- Adaptability: Ability to adapt to rapidly changing market conditions and regulatory landscapes in the pharmaceutical industry.
Qualifications:
Bachelor's degree in Marketing, Business Administration, or related field.
Master's degree in Business Administration or a related field preferred.
Experience:
7+ years of experience in marketing, specifically in the generic pharmaceutical industry.
We have a proven track record in launching and managing generic products.
Skills:
Comprehensive knowledge of the generic pharmaceutical market and regulatory environment.
Strong analytical and data-driven mindset.
Excellent communication and leadership skills.
