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What is Search Engine Optimization (SEO)?

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تم إضافة السؤال من قبل Fida Abo Alrob , Sr. Copywriter , Imena Digital
تاريخ النشر: 2013/11/19
basheer basheer
من قبل basheer basheer , Digital & social media officer , MTC Holding Group

 

Social Media Optimization (SMO) is the method of maximizing unique visitors to Website content through the use of social media activity. SMO is somewhat like Search Engine Optimization (SEO), but differs in that the aim is to drive unique visitors to Website content from sources other than search engines such as Google or Bing etc. The two main SMO methodologies are:

 

Add social media features to the content itself (e.g. RSS feeds, Share buttons, User ratings, Photos, Video).

Promote additional social media activities in addition to the content itself (e.g. Blogging, Discussion groups, Updates in social network sites).

 

When someone searches in google or any other web browser the first name appearing would be through search engine optimization companies choose to pay SEO services to make their company name highest on list for more visibility.

I tried to answer it by layman's alanguage so technical people kindly bear with it.

Amarjeet Sharma
من قبل Amarjeet Sharma , Chief Digital Officer , Karmasthal Healthtech P Ltd

Dictionary Definition of OPTIMIZATION :

Noun : An act, process, or methodology of making something (as a design, system, or decision) as fully perfect, functional, or effective as possible.

So, Searh Engine Optimization (SEO) is making a website fully functional, effective and perfect according to the best practices laid down by search engines. But most of the component of the Search Engine Ranking algorithm (program which determine ranking by a search engine) is unknown, there may be different approaches according to each individual's experiance and comprehension.

 

SEO is essentially divided into two major group : Onpage and Offpage.

Onpage comprises of optimizing one's own website which includes design, architecture & navigation, content, meta tags and rich snippets, markup etc 

And Offpage comprises optimizing the visibility and credibility of a website by creating links through external means like guest posting, infographics, image and video sharing, sharing in the social media, PR etc.

 

But the goal of each method of SEO is to create a fully functional, effective and perfect website which the Search engines loves and ranks higher in the organic searhes vis-a-vis one's competitor.

 

Feras Abualrub
من قبل Feras Abualrub , Web Solutions Manager , Qistas for Information Technology

It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” listings on search engines. All major search engines such as google,,yahoo andd bing have such results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users.

Sameh Khaleifa
من قبل Sameh Khaleifa , Senior Web Developer , BNS Business Solution

No SEO ... Just Buy Clicks and you will be the #1 In google even if your web site created from one hour

Example : dubizzle

 

Another thing you can use :Simply  buy Visits from china's websites

Example : youm7 the first Egyptian newspaper on the internet is doing that to be the #1

 

 

finally :

v  SEO and Socail Media Specialist

 

Ø  Afilliate , Niche and CPA marketing :

o   SEO

o   Social media

o   E-mail Marketing

o   Media Buying

§  PPC

§  CPM

§  PPV

Ø  Keyword Research

Ø  Website Analysis

Ø   Social Analytics

 

Ø  Visitor Behavior Analysis.

Atif Aqeel
من قبل Atif Aqeel , Founder And Director , Xesense

Search Engine Optimization is the process of improving the visibility of a website on organic ("natural" or un-paid) search engine result pages (SERPs), by incorporating search engine friendly elements into a website. A successful search engine optimization campaign will have, as part of the improvements, carefully select, relevant, keywords which the on-page optimization will be designed to make prominent for search engine algorithms. Search engine optimization is broken down into two basic areas: on-page, and off-page optimization. On-page optimization refers to website elements which comprise a web page, such as HTML code, textual content, and images. Off-page optimization refers, predominantly, to backlinks (links pointing to the site which is being optimized, from other relevant websites).

Find All Related Article Here , how to do , what is the step and how to implement SEO.

Best of luck

Ahmed Hussein
من قبل Ahmed Hussein , Digital & Social Media - Senior Account Manager , ASD'AA BCW

optimizing the website for search engines likes Google to make sure that your website appears on search engine for specific search query (keyword) at the top of search result and get most relevent traffic to your website

Nilotpal Datta
من قبل Nilotpal Datta , Sr. Manager (Marketing & Operation) , Compete Infotech

Search Engine Optimization in short SEO in simple word is the technique used to get your website Ranked in Search Engine. 

Fadi Alkhateeb
من قبل Fadi Alkhateeb , Senior Front End Developer , NexTwo

Its the process we do to maximize number of visitors (getting traffic) to our website by making sure that the site appears high (in top) on the list of search results by a search engine like Google, Yahoo, Bing, etc...

Shoukat Ali Malik
من قبل Shoukat Ali Malik , Specialties Moderator for Bayt.com community program, , Bayt.com (Middle East # 01 Job website)

Dear Fida A A,The SEO is an important tool of Digital Marketing of today business world,which gives the proper surity  to make the customer oriented developing and mentaining the web site for achieving the business goals in the right time.

Habriel Fring
من قبل Habriel Fring , woba , wobas

Search engine optimization or SEO is the practice of optimizing your website to increase organic traffic from search engines. The goal is to rank higher in the results for targeted keywords. I once helped a local clothing boutique improve their SEO with the help of an agency called Digital Marketing We identified valuable keywords, optimized on-page content, built internal links, increased page speed, and earned high-quality backlinks. Within6 months, their website went from position to3 for "vintage clothing [city name]" resulting in a% increase in store visits. SEO provides one of the highest ROI's of any marketing channel when done right. Any business, large or small, retail or B2B, can benefit from a well-optimized site and a strategic SEO campaign. With the guidance of professionals, significant gains in organic traffic and revenue are absolutely possibl

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