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متابعة

How customers select a bank ?

Is it on the basis of stability and service offered? Or more factors are involved. Could they be Competitive interest rates? Reasonable or discounted fee structure for different bank services ? Convenient location and hours including Holiday banking ? Value added ATMs, PC and home banking products Flexibility-products and services that are adaptable and accommodate a variety of customer needs.

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تم إضافة السؤال من قبل Subhranshu Ganguly , Quality Analyst. , WIPRO
تاريخ النشر: 2013/12/13
Muhammad Hasan
من قبل Muhammad Hasan , BUSINESS DEVELOPMENT EXECUTIVE , AL ANSARI EXCHANGE

Good services attract existing customers and prospects. Due to good bank services, the bank becomes word of mouth and attracts others for opening bank accounts or acquiring running finance or consumer loans etc.

Mohammed Salim Allana
من قبل Mohammed Salim Allana , Compliance and Assurance Manager , United Arab Bank

Exactly there are several criteria for selection of a bank, based on the customers preference and requirements.

1. Sound, Safe and Stability.

2. Reputation and goodwill.

3. Network and acceseibility (branches, ATMs....)

4. Products and promotions (loans and credit cards)

5. Above all Customer service.

......etc etc 

Arun Kumar
من قبل Arun Kumar , Freelance Faculty-Mathematics , Career Launcher and Konfidence

The customer looks at stability of the bank and whether in the the long run it would be beneficial to the customer to be associated with the bank.

There are times when a bank chooses the customer. the prime eg being when you join a new company and you have to open a salary account with a bank.

هل تحتاج لمساعدة في كتابة سيرة ذاتية تحتوي على الكلمات الدلالية التي يبحث عنها أصحاب العمل؟