1. Responsible for designing ad creatives for the company's products on major overseas advertising platforms such as Google, Facebook, TikTok, etc.
2. Design eye-catching ad materials that attract the target audience based on market trends and user behavior.
3. Collaborate closely with the marketing team to understand advertising strategies and ensure that the design content aligns with the market positioning and brand tone.
4. Conduct A/B testing on ad materials, analyze data feedback, and continuously optimize ad creatives.
5. Manage the ad material library, ensuring diversity and frequent updates.
6. Track the effectiveness of ad campaigns and provide regular design performance reports.
1. Bachelor's degree or above in art, design, or related fields.
2. At least 3 years of experience in advertising design, with successful case studies and a portfolio.
3. Proficient in design software such as Photoshop, Illustrator, Premiere, etc.
4. In-depth understanding of digital marketing, familiar with the mechanisms and optimization techniques of advertising platforms.
5. Innovative mindset, sensitive to design trends, and insightful about artificial intelligence and industry trends.
6. Experience in managing material storage, creative control, and related areas is a plus.
KeeTa is a new food delivery platform that incorporates technological innovation to connect consumers with local restaurants and couriers. With a vision and mission to help everyone eat better and live better, we are committed to providing the highest quality user experience and service so that consumers, restaurants and couriers can benefit from the entire ecosystem. KeeTa was founded in 2023 by Meituan (3690.HK), which is a Hong Kong-listed company that also operates Meituan Waimai, the world's largest food delivery platform.
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